Privacy Policy
Last updated: 07/1/2026
Overview
When you use MamaRide Kenya, you trust us with your personal data. We're committed to keeping that trust. This notice describes the personal data we collect, how it's used and shared, and your choices regarding this data.
Scope
This notice applies when you use MamaRide Kenya's apps or websites to request or receive products or services, including rides or deliveries.
This notice specifically applies if you:
- Request or receive mobility services, including rides and package delivery services through your MamaRide Kenya account.
- Request or receive food or other products and services for delivery or pickup.
- Receive services through MamaRide Kenya's apps or websites requested by other account owners.
- Rent a vehicle through MamaRide Kenya Car Rentals.
Our privacy practices are subject to applicable laws in Kenya. We comply with the Data Protection Act, 2019 and other relevant Kenyan data protection regulations.
Data Collections and Uses
A. The Data We Collect
MamaRide Kenya collects data that you provide, data collected when you use our services, and data from other sources.
1. Data You Provide
Account Information
Name, email, phone number, payment method, profile picture, settings and preferences
Demographic Data
Age or date of birth, gender (for Women Rider Preference feature)
Identity Verification
Government-issued ID documents, user-submitted selfies
User Content
Customer support communications, ratings, feedback, uploaded photos
2. Data Collected When You Use Our Services
Location Data
Precise location (with permission), approximate location
Trip/Order Information
Payment details, pickup/dropoff locations, distance traveled, items ordered
Usage Data
App features viewed, browser type, access dates and times
Device Data
Hardware models, operating systems, unique device identifiers
3. Data From Other Sources
We may receive data from:
- Law enforcement officials and government authorities
- Marketing partners and service providers
- Service providers who help us verify your identity or detect fraud
- MamaRide Kenya account owners who request services for you
- Users providing information in connection with claims or disputes
B. How We Use Data
MamaRide Kenya uses data to enable reliable and convenient transportation, delivery, and other products and services. We also use data:
- To enhance the safety and security of our users and services
- For marketing and advertising (with your consent)
- To enable communications between users
- For customer support
- For research and development
- In connection with legal proceedings
1. To Provide Our Services
We use data to create and update your account, enable services and features, calculate prices, process payments, and personalize your experience.
2. For Safety and Security
We use data to verify accounts and identities, prevent and detect fraud, and provide live support from safety experts during trips.
3. For Marketing and Advertising
With your consent, we may use data to send you marketing communications about MamaRide Kenya products and services, and display personalized ads.
C. Data Sharing and Disclosure
We may share your data with:
1. Other Users
- Your driver receives your name, rating, and pickup/dropoff locations
- Restaurants receive your name and order information
- The owner of any MamaRide Kenya account you use
2. Service Providers and Business Partners
- Payment processors like M-Pesa and card providers
- Cloud storage providers
- Customer support platforms
- Marketing and analytics partners
3. For Legal Reasons
We may share data if required by applicable law, regulation, legal process, or governmental request.
D. Data Retention and Deletion
MamaRide Kenya retains your data for as long as necessary for the purposes described in this notice. You may request account deletion through the Privacy menus in the MamaRide Kenya app.
We generally delete data within 90 days of an account deletion request, except where retention is necessary for safety, security, fraud prevention, or compliance with legal requirements.
Choice and Transparency
MamaRide Kenya enables you to access and control data that we collect through:
Privacy Settings
You can set or update your preferences regarding location data collection and sharing, emergency data sharing, and notifications in MamaRide Kenya's Privacy Center.
Location Data
You can enable/disable MamaRide Kenya's collection of your mobile device location data through your device settings.
Marketing Communications
You can choose whether MamaRide Kenya may send you marketing communications about our products and services.
Data Access and Portability
You can access your data, including your profile data and trip history, through the MamaRide Kenya apps or website.
Data Deletion
You may request that MamaRide Kenya delete your account through our Privacy Center.
For any privacy-related questions or to exercise your rights under the Data Protection Act, please contact our Data Protection Officer at support@mamaridekenya.com.
Legal Information
A. Data Controller
MamaRide Kenya Ltd. is the data controller for the personal data processed when you use MamaRide Kenya's services in Kenya.
B. Our Legal Bases for Using Your Data
We process your personal data based on the following legal grounds under the Data Protection Act, 2019:
- Performance of a contract: To provide the services you request
- Consent: For marketing communications and certain data processing activities
- Legitimate interests: For safety, security, and fraud prevention
- Legal obligation: To comply with applicable laws and regulations
C. Data Transfers
MamaRide Kenya operates in Kenya and processes user data primarily within Kenya. When we transfer data outside Kenya, we ensure appropriate safeguards are in place as required by the Data Protection Act, 2019.
D. Updates to This Privacy Notice
We may occasionally update this notice. If we make significant changes, we will notify you through the MamaRide Kenya apps or through other means, such as email. We encourage you to periodically review this notice for the latest information on our privacy practices.
Use of our services after an update constitutes consent to the updated notice to the extent permitted by law.
Contact Our Data Protection Officer
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact:
Email: support@mamaridekenya.com
Phone: +254 118 315612